Project Re-Brief was pretty mammoth, it was a one year project with Google re-imagining famous advertising ideas in the digital world.  It was definitely a career highlight to re-imagine Coke's -  Hilltop, Alka Seltzer's-  I can't Believe I Ate the Whole Thing, Avis - We Try Harder, and Volvo - Drive It Like You Hate It.  Here is the trailer followed by sub films from each execution.  Spend some time with this, and you will be inspired by advertising creativity at its finest.